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South Korea’s winter style gets a colourful twist with brighter puffer jackets

Once dominated by black, South Korea's winter puffer jackets are getting a colourful makeover, fuelled by shifting trends and growing demand.

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韩国的冬季时尚因色彩鲜艳的羽绒服而增添了一抹亮色。

Celebrities such as Aespa’s Karina have helped popularise the colourful puffer jacket trend. Photo: Instagram/Karina

Long black puffer jackets have long dominated South Korea’s winter streets.

But in a country known for its fast-changing fashion trends, could brighter colours be making their way into winter wardrobes?

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