Samsung tops global smartphone market in Q3 despite shipment decline

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SEOUL, Nov. 2 (Yonhap) -- Samsung Electronics Co. retained its position as the world's largest smartphone vendor in the third quarter, supported by steady sales of its entry-level and midrange Galaxy A series, despite a sharp contraction in the overall market, industry data showed Monday.

The South Korean tech giant shipped 57.8 million smartphones in the July-September period, down 5 percent from a year earlier, accounting for 22.7 percent of global shipments, according to data compiled by industry tracker Omdia.

Samsung's performance was relatively resilient compared with a 20 percent plunge in global smartphone shipments over the same period.

Omdia attributed Samsung's performance to solid sales of its Galaxy A series, saying the company responded to market demand with a diversified product lineup.

The Galaxy Z Fold 8 series, launched in August, also helped strengthen Samsung's position in the premium segment.

Apple Inc. ranked second, shipping 56.5 million smartphones, unchanged from a year earlier, with a market share of around 22.2 percent.

This file image, provided by Samsung Electronics Co. on July 22, 2026, shows its new lineup of Galaxy Z foldable smartphones -- the Galaxy Z Flip 8, Galaxy Z Fold 8 Ultra and Galaxy Z Fold 8 (from L to R). (PHOTO NOT FOR SALE) (Yonhap)

Samsung tops global smartphone market in Q3 despite shipment decline

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首尔，11月2日（韩联社）——行业数据显示，尽管整体市场大幅萎缩，但三星电子在第三季度仍保持了其全球最大智能手机供应商的地位，这得益于其入门级和中端Galaxy A系列手机的稳定销售。

据行业追踪机构 Omdia 汇编的数据显示，韩国科技巨头三星在 7 月至 9 月期间智能手机出货量为 5780 万部，比上年同期下降 5%，占全球出货量的 22.7%。

与同期全球智能手机出货量暴跌 20% 的情况相比，三星的表现相对稳健。

Omdia 将三星的业绩归功于其 Galaxy A 系列的强劲销售，并表示该公司通过多元化的产品线响应了市场需求。

8 月份推出的 Galaxy Z Fold 8 系列也帮助巩固了三星在高端市场的地位。

苹果公司排名第二，智能手机出货量为 5650 万部，与上年持平，市场份额约为 22.2%。

这张由三星电子公司于2026年7月22日提供的图片展示了其新款Galaxy Z系列折叠屏智能手机——Galaxy Z Flip 8、Galaxy Z Fold 8 Ultra和Galaxy Z Fold 8（从左至右）。（图片非卖品）（韩联社）

尽管出货量下降，三星仍于第三季度在全球智能手机市场占据领先地位