Tinder's US daily active users return to growth in October as Match ramps up AI efforts随着Match加大人工智能投入，Tinder在美国的日活跃用户在10月份恢复增长。
Nov 2 (Reuters) - Tinder's daily active users in the US returned to annual growth in October, parent Match Group's chief financial officer told Reuters on Monday, a key milestone in the dating app's turnaround efforts.
FILE PHOTO: The dating app Tinder is shown on a mobile phone in this picture illustration taken September 1, 2020. Picture taken September 1, 2020. REUTERS/Akhtar Soomro/Illustration/File Photo
Nov 2 (Reuters) - Tinder's daily active users in the US returned to annual growth in October, parent Match Group's chief financial officer told Reuters on Monday, a key milestone in the dating app's turnaround efforts.
Improvements in DAU were largely driven by better algorithms, helped by the use of AI to analyze unstructured data and identify more compatible users, finance chief Steve Bailey said, without disclosing the monthly numbers.
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资料图片：这张摄于2020年9月1日的图片显示，约会应用Tinder正显示在手机上。图片拍摄于2020年9月1日。路透社/阿赫塔尔·苏姆罗/插图/资料图片
11 月 2 日（路透社）——Tinder 母公司 Match Group 的首席财务官周一告诉路透社，Tinder 在美国的日活跃用户在 10 月份恢复了年度增长，这是该约会应用扭亏为盈努力中的一个重要里程碑。
财务主管史蒂夫·贝利表示，日活跃用户数的提升主要得益于算法的改进，而人工智能的应用则有助于分析非结构化数据并识别更合适的用户，但他并未透露具体的月度数据。
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