Soccer-Liverpool announce five-year sponsorship deal with Turkish Airlines利物浦足球俱乐部宣布与土耳其航空公司达成五年赞助协议
Sept 8 (Reuters) - Liverpool have agreed a five-year deal for Turkish Airlines to become their main club partner from June 1, 2027, which means the first change in the Anfield side's leading shirt sponsor since 2010, ending a 17-year run for Standard Chartered.
FILE PHOTO: Soccer Football - Premier League - Liverpool v Nottingham Forest - Anfield, Liverpool, Britain - August 29, 2026 General view during a minutes applause in memory of former player and manager Kevin Keegan before the match REUTERS/Scott Heppell
Sept 8 (Reuters) - Liverpool have agreed a five-year deal for Turkish Airlines to become their main club partner from June 1, 2027, which means the first change in the Anfield side's leading shirt sponsor since 2010, ending a 17-year run for Standard Chartered.
The deal announced on Tuesday will be worth in excess of £300 million ($405.78 million) according to media reports, which would place it among the most lucrative in the Premier League.
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资料照片：足球 - 英超联赛 - 利物浦对阵诺丁汉森林 - 安菲尔德球场，利物浦，英国 - 2026年8月29日 赛前，全场默哀一分钟，悼念已故球员兼教练凯文·基冈。路透社/斯科特·赫佩尔
9 月 8 日（路透社）——利物浦已与土耳其航空公司达成一项为期五年的协议，土耳其航空公司将从 2027 年 6 月 1 日起成为利物浦的主要俱乐部合作伙伴。这意味着自 2010 年以来，安菲尔德球队的主要球衣赞助商将首次发生变化，结束了渣打银行长达 17 年的赞助关系。
据媒体报道，周二宣布的这笔交易价值将超过 3 亿英镑（4.0578 亿美元），这将使其成为英超联赛中最赚钱的交易之一。
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