Hyundai Motor poised to rank No. 3 in US quarterly sales, closing in on Ford

Hyundai Motor Group is poised to overtake Ford in quarterly U.S. vehicle sales for the first time, with Cox Automotive projecting 511,421 vehicles for July through September. If the forecast holds, the group would rank third in the U.S. behind General Motors and Toyota. The shift reflects stronger demand for fuel-efficient vehicles and Hyundai Motor Group’s push to expand its hybrid lineup in the market.

Cox Automotive projects Hyundai Motor Group’s U.S. sales at 511,421 vehicles for July through September, up 6.5 percent from a year earlier.

Ford is projected to sell 504,172 vehicles in the same quarter, down 7.1 percent from a year earlier.

General Motors is forecast to lead quarterly U.S. sales with 671,706 vehicles, followed by Toyota Motor with 642,707.

Hyundai Motor Group’s three brands are Hyundai Motor, Kia and Genesis.

Cox Automotive Executive Analyst Erin Keating said Asian automakers are gaining ground in the U.S. because of their diverse hybrid offerings.

Published Sep 25, 2026 10:22 am KST

Kia's Sportage SUV / Courtesy of Kia

Hyundai Motor Group is poised to overtake Ford Motor in quarterly vehicle sales in the United States for the first time, underscoring the growing presence of the Korean automaker in the world’s largest auto market.

Cox Automotive estimates the group’s three auto brands — Hyundai Motor, Kia and Genesis — will sell 511,421 vehicles in the U.S. between July and September, up 6.5 percent from a year earlier.

By contrast, Ford is projected to sell 504,172 vehicles, down 7.1 percent, according to the market researcher’s latest forecast.

If the estimates hold, Hyundai Motor Group would rank third in quarterly U.S. sales behind General Motors, with 671,706 vehicles, and Toyota Motor, with 642,707. The result would mark the first time the Korean group has surpassed Ford on a quarterly basis.

The shift comes as U.S. consumers increasingly favor fuel-efficient vehicles amid elevated gasoline prices. Utilizing the market condition, Hyundai Motor Group goes all-out to expand sales for its hybrid lineups there.

However, Ford sells much less hybrid or fuel-efficient vehicles there.

Cox Automotive Executive Analyst Erin Keating said Asian automakers are gaining ground in the U.S. due to their diverse hybrid offerings.

“We see some of these Asian brands coming forward and really taking the industry by storm,” Keating said. “Most importantly, they have the hybrids.”

Kia's US sales hit record high in August; Hyundai sales decline

Hyundai Motor to launch more than 100 new models by 2030

据考克斯汽车公司预测，现代汽车集团7月至9月在美国的季度汽车销量将达到511,421辆，有望首次超越福特，位居美国汽车销量榜首。如果预测成真，现代汽车集团将在美国汽车销量排名中位列第三，仅次于通用汽车和丰田。这一变化反映出市场对节能汽车的需求日益增长，以及现代汽车集团大力拓展其混合动力车型阵容的举措。

Cox Automotive 预测，现代汽车集团 7 月至 9 月在美国的销量为 511,421 辆，比上年同期增长 6.5%。

预计福特汽车在同一季度将售出 504,172 辆汽车，比上年同期下降 7.1%。

预计通用汽车将以 671,706 辆的销量领跑美国季度销量，其次是丰田汽车，销量为 642,707 辆。

现代汽车集团旗下三个品牌分别是现代汽车、起亚和捷恩斯。

Cox Automotive 执行分析师 Erin Keating 表示，亚洲汽车制造商凭借其多样化的混合动力产品，正在美国市场站稳脚跟。

发布于2026年9月25日上午10:22（韩国标准时间）

起亚狮跑 SUV / 由起亚提供

现代汽车集团有望首次在美国季度汽车销量上超越福特汽车，凸显了这家韩国汽车制造商在全球最大汽车市场日益增长的影响力。

Cox Automotive 估计，该集团旗下的三个汽车品牌——现代汽车、起亚和捷恩斯——在 7 月至 9 月期间将在美国售出 511,421 辆汽车，比上年同期增长 6.5%。

相比之下，根据市场研究机构的最新预测，福特预计将售出 504,172 辆汽车，下降 7.1%。

如果预测准确，现代汽车集团在美国季度销量排名中将位列第三，仅次于通用汽车（671,706辆）和丰田汽车（642,707辆）。这将是这家韩国汽车集团首次在季度销量上超越福特。

随着美国汽油价格高企，消费者越来越青睐燃油效率高的汽车，这一转变也随之而来。现代汽车集团正利用这一市场形势，全力扩大其混合动力车型在美国的销量。

然而，福特在那里销售的混合动力或节能型汽车数量要少得多。

Cox Automotive 执行分析师 Erin Keating 表示，亚洲汽车制造商凭借其多样化的混合动力产品，正在美国市场站稳脚跟。

“我们看到一些亚洲品牌正在崛起，并迅速席卷整个行业，”基廷说。“最重要的是，他们推出了混合动力车型。”

起亚汽车8月份在美国的销量创下历史新高；现代汽车销量下滑

现代汽车计划到2030年推出100多款新车型