Media's future tense in AI-driven world人工智能驱动世界中媒体的未来
An apartment door arrogantly demands a payment before it opens or closes — and threatens a lawsuit when an angry visitor tries to unscrew it. The scene from Philip K. Dick's science-fiction novel Ubik may have appeared fantastical when the book was published in 1969. But nearly six decades later, artificial intelligence-powered machines have brought the idea closer to reality. And if Elon Musk is right, AI would deliver "abundance" to the world.

An apartment door arrogantly demands a payment before it opens or closes — and threatens a lawsuit when an angry visitor tries to unscrew it. The scene from Philip K. Dick's science-fiction novel Ubik may have appeared fantastical when the book was published in 1969. But nearly six decades later, artificial intelligence-powered machines have brought the idea closer to reality. And if Elon Musk is right, AI would deliver "abundance" to the world.
For the media, that period of plenty has already arrived — with devastating effects. Across the world, traditional media organizations are struggling as algorithms, platforms and AI reshape how information is produced, distributed and consumed. The paradox is striking: while the abundance of information is creating enormous wealth for big tech companies, even enabling them to challenge sovereign powers, human society is besieged by information of uncertain credibility.
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一扇公寓门傲慢地要求付费才能打开或关闭——如果愤怒的访客试图拧开它,门还会威胁要起诉。菲利普·K·迪克的科幻小说《尤比克》中的这一幕,在1969年该书出版时或许显得天方夜谭。但近六十年后,人工智能驱动的机器已将这一设想推向现实。如果埃隆·马斯克的预言成真,人工智能将为世界带来“富足”。
对媒体而言,信息爆炸的时代已经到来——但同时也带来了毁灭性的后果。在全球范围内,传统媒体机构正苦苦挣扎,因为算法、平台和人工智能正在重塑信息的生产、传播和消费方式。这种悖论令人震惊:一方面,海量信息为大型科技公司创造了巨额财富,甚至使它们能够挑战主权国家;另一方面,人类社会却被真伪难辨的信息所困扰。
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