Corporate-creative collaborations vital to boost Malaysian IPs, says Teo

Deputy Communications Minister Teo Nie Ching emphasized collaboration between corporate entities and local talent to boost Malaysia's creative sector and promote homegrown intellectual properties.

She highlighted the benefits of transforming animated IPs into attractions, enhancing both the creative and tourism industries.

The government plans to allocate RM130 million under Budget 2027 for the creative industry, offering incentives and tax exemptions to support growth.

KUALA LUMPUR, Oct 21 — Collaborations between corporate entities and local creative talent are vital in driving the growth of Malaysia’s creative sector and showcasing homegrown intellectual properties (IPs) to a broader audience.

Deputy Communications Minister Teo Nie Ching said such strategic collaborations between corporate entities and homegrown creative teams allow local artists, animators, performers, and production personnel to showcase their skills on a wider stage.

“Usually, when we speak about local animation and creative content, we think of something we watch on television, in the cinema, or on our phones. Today, we get to walk into the story, meet its characters, and experience the world our own creators have imagined,” she said.

Speaking at The Haunted Highlands 2026 Press Conference and Exclusive Media Preview at Pavilion Hall, Skytropolis Indoor Theme Park here today, Teo praised Resorts World Genting for investing in Malaysian talent.

“For our creative industry to grow, we need businesses willing to believe in Malaysian talent and give Malaysian stories room to develop,” she said.

She explained that transforming animated IPs into physical attractions demonstrates how the creative and tourism sectors can mutually reinforce each other.

“An animated character that audiences first meet on screen can become part of a family’s holiday experience. Visitors may discover the attraction first, then go home and look up the series. That connection helps our creative industry and our tourism industry grow together,” Teo said.

Reiterating the government’s commitment to developing the nation’s Orange Economy, she outlined key allocations under Budget 2027 aimed at driving growth across the creative sector.

“These include allocating over RM130 million to support the creative industry, providing incentives for film and animation productions, exempting local film screenings and theatre performances in the Federal Territories from entertainment duty starting in 2027, and aiming to create 20 new animation intellectual properties (IPs),” she said.

Additionally, she pointed out that funding agencies such as MyCreative Ventures provide financial support through grants, loans, and equity investments across various creative pillars.

She added that eligible local animation film productions can also benefit from the National Film Development Corporation Malaysia’s (FINAS) Film in Malaysia Incentive (FIMI).

“Successful applicants may receive a 30 per cent cash rebate on qualifying Malaysian production expenditure (QMPE), with an additional rebate of up to five per cent for productions that meet the Malaysian Cultural Test, subject to the applicable terms and conditions,” she said. — Bernama

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通讯部副部长张念群强调企业实体与本地人才之间的合作，以促进马来西亚创意产业的发展，并推广本土知识产权。

她强调了将动画IP转化为旅游景点的好处，这可以促进创意产业和旅游业的发展。

政府计划在 2027 年财政预算案中拨款 1.3 亿令吉用于创意产业，提供奖励和税收减免以支持其发展。

吉隆坡，10 月 21 日讯——企业实体与本地创意人才之间的合作对于推动马来西亚创意产业的发展，以及向更广泛的受众展示本土知识产权至关重要。

通讯部副部长张念群表示，企业实体与本土创意团队之间的这种战略合作，可以让本地艺术家、动画师、表演者和制作人员在更大的舞台上展示他们的技能。

“通常，当我们谈到本土动画和创意内容时，我们想到的是在电视、电影院或手机上观看的内容。而今天，我们可以走进故事，认识故事中的角色，体验我们自己的创作者所构想的世界，”她说道。

今天，在云顶世界室内主题公园 Pavilion Hall 举行的“2026 年鬼屋高地”新闻发布会暨独家媒体预览会上，张先生赞扬了云顶世界对马来西亚人才的投资。

“为了让我们的创意产业发展壮大，我们需要企业愿意相信马来西亚人才，并给马来西亚故事发展的空间，”她说。

她解释说，将动画IP转化为实体景点，展现了创意产业和旅游业如何相互促进。

“观众最初在屏幕上认识的动画角色可以成为家庭度假体验的一部分。游客可能先发现了这个景点，然后回家查找相关动画系列。这种联系有助于我们的创意产业和旅游业共同发展，”Teo说道。

她重申了政府致力于发展国家橙色经济的承诺，并概述了 2027 年预算中旨在推动创意产业增长的关键拨款。

她表示：“这些措施包括拨款超过 1.3 亿令吉支持创意产业，为电影和动画制作提供奖励，从 2027 年起免除联邦直辖区本地电影放映和戏剧表演的娱乐税，并力争创造 20 个新的动画知识产权 (IP)。”

此外，她还指出，像 MyCreative Ventures 这样的资助机构通过拨款、贷款和股权投资，为各个创意领域提供资金支持。

她补充说，符合条件的本地动画电影制作还可以从马来西亚国家电影发展局（FINAS）的“马来西亚电影奖励计划”（FIMI）中受益。

她表示：“申请成功的项目可获得符合条件的马来西亚制作支出（QMPE）30%的现金回扣，符合马来西亚文化测试的项目还可获得最高5%的额外回扣，具体条款和条件请参阅相关规定。”——马新社

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