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Opinion: Foldable phones are unpopular. Why is Apple selling one?

The company unveiled a new iPhone that costs US$1,999 (RM8,146). Here are the economics behind that price tag.

The Star MalaysiaBrian X. Chen查看原文 ↗
观点:折叠屏手机并不受欢迎。苹果为什么还要卖?

With folding phones, Apple and its competitors are following a path that television makers took about a decade ago to increase profits through new designs. — The New York Times

Apple this week unveiled an iPhone that unfolds like a book to expand its screen size and closes up to fit in your pocket. It’s the biggest physical change to the iPhone’s design in nearly two decades.

But even though they’ve been around for years, foldable phones aren’t particularly popular. They’re expensive, awkward and not as durable as regular smartphones. So why did Apple build one?

Foldable iPhone Duo priced from RM9,499, available from Oct 23

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One Tech Tip: New iPhones arrive, but you can keep your old phone longer by caring for it

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