Popular patisserie Luna to close on Dec 31 amid rising costs

In a social media post on Monday (Sep 28), Luna said it will close its doors on Dec 31.

Some of the desserts sold by Luna. (Photo: Luna)

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Singapore patisserie Luna, known for its intricate desserts, announced on Monday (Sep 28) that it will shut down, with its last day of operations on Dec 31.

Luna opened its first physical store on Amoy Street in 2020, where it quickly received rave reviews for its orh nee cake.

It currently operates mainly online, with some of its items available at Lucine, a cafe located at 111 Somerset.

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Responding to queries from CNA Lifestyle, a spokesperson for Luna said: "We have decided to close due to the recent climate, where operations and ingredient costs continue to escalate. Recent consumer patterns and spending habits have also changed, which led to the decision."

Following the closure of Luna's physical store, the team intended to "shift operations online while looking for a new physical space", the spokesperson said.

"But due to the current situation, the team felt it might be better to bring Luna to a close come Dec 31."

According to the spokesperson, Luna has been "a labour of love" since 2020 – "just before the pandemic changed the landscape for businesses everywhere".

"Despite the challenges of those early years, we are incredibly grateful that Luna was able to grow into a brand that became part of so many birthdays, celebrations, milestones and everyday moments," the spokesperson added.

As a farewell, Luna will bring back "some familiar favourites alongside special Christmas offerings".

"We would like to thank everyone who has supported Luna – our customers – and everyone who has ever told us, 'This is my favourite.' Those memories will always be a meaningful part of Luna's story."

Luna's signature orh nee cake. (Photo: Luna)

According to Luna's spokesperson, the patisserie's closure will not affect Lucine, which operates independently.

Luna's desserts are currently available via its online store and at Lucine, located at #01-06, 111 Somerset, 111 Somerset Road, Singapore 238164.

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Luna 于周一（9 月 28 日）在社交媒体上发帖称，将于 12 月 31 日关门歇业。

Luna出售的部分甜点。（图片：Luna）

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以精致甜点闻名的新加坡糕点店 Luna 于周一（9 月 28 日）宣布即将关门，最后营业日为 12 月 31 日。

Luna 于 2020 年在厦门街开设了第一家实体店，其芋泥蛋糕很快获得了好评。

目前，该公司主要在线运营，部分商品可在位于萨默塞特街 111 号的 Lucine 咖啡馆购买。

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针对 CNA Lifestyle 的询问，Luna 的一位发言人表示：“由于近期运营成本和原料成本持续上涨，我们决定关闭门店。此外，消费者的消费模式和习惯也发生了变化，这些都促成了我们做出这一决定。”

发言人表示，在 Luna 实体店关闭后，团队打算“将业务转移到线上，同时寻找新的实体店面”。

“但鉴于目前的情况，团队认为最好在12月31日结束Luna项目。”

据发言人称，Luna 自 2020 年以来一直是“倾注心血之作”——“就在疫情改变各地商业格局之前”。

发言人补充道：“尽管早年面临诸多挑战，但我们无比感激 Luna 能够成长为一个品牌，成为众多生日、庆祝活动、里程碑事件和日常时刻的一部分。”

作为告别演出，Luna 将带来“一些大家熟悉的经典菜肴以及特别的圣诞特辑”。

“我们要感谢所有支持 Luna 的人——我们的顾客——以及所有曾经告诉我们‘这是我最喜欢的’的人。这些回忆将永远是 Luna 故事中意义非凡的一部分。”

Luna 的招牌 orh nee 蛋糕。 （照片：露娜）

据 Luna 的发言人称，这家糕点店的关闭不会影响独立运营的 Lucine。

Luna 的甜点目前可通过其网上商店购买，也可在位于新加坡 238164 Somerset 路 111 号 111 Somerset 大厦 #01-06 的 Lucine 门店购买。

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