Amazon debuts revamped Bee AI wearables, US$12-a-month subscription plan

Amazon.com Inc launched two new wearables that use artificial intelligence to record and analyse a person's day.

The Star MalaysiaNATALIE LUNG, CHRIS WELCH2026-10-16 09:00查看原文 ↗

The new Bee line marks Amazon’s latest attempt at launching wearables after discontinuing its Halo health trackers in 2023. — Amazon

Amazon.com Inc launched two new wearables that use artificial intelligence (AI) to record and analyse a person’s day, marking the company’s efforts to reshape Bee, a startup it acquired last year to compete in the hot AI hardware segment.

On Oct 15, Amazon announced the US$75 (RM306) Bee Frontier, a lighter, smaller and water-resistant version of the original wristband. Like the old US$50 (RM204) model, it records and transcribes its owner’s activities throughout the day, recapping conversations and automatically creating to-do lists in a companion app. It comes in three colours (lavender, sage and onyx), promises seven-day battery life and is available to order in the US.

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