Exclusive-US political candidates tailor messages for AI models used by voters美国独家政治候选人根据选民使用的AI模型定制竞选信息
WASHINGTON, Oct 26 (Reuters) - US political candidates have been engineering their campaign messages to appeal to the AI chatbots that more voters have been using to answer questions about issues, and documents seen by Reuters have revealed some of their strategies.

The words "AI Artificial Intelligence" and a keyboard in this illustration taken October 19, 2026. REUTERS/Dado Ruvic/Illustration
WASHINGTON, Oct 26 (Reuters) - US political candidates have been engineering their campaign messages to appeal to the AI chatbots that more voters have been using to answer questions about issues, and documents seen by Reuters have revealed some of their strategies.
One Powerpoint presentation proposed a strategy for Mike Minogue, Republican challenger to Massachusetts Governor Maura Healey. It aimed to convince ChatGPT, Claude, Gemini and other chatbots to present him as the preferred choice on key issues, and went well beyond traditional search-engine optimization that candidates have used for years.
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这张摄于2026年10月19日的插图中出现了“AI 人工智能”字样和键盘。路透社/Dado Ruvic/插图
华盛顿,10 月 26 日(路透社)——美国政治候选人一直在精心设计他们的竞选信息,以吸引越来越多的选民使用人工智能聊天机器人来回答有关问题,路透社看到的文档揭示了他们的一些策略。
一份 PowerPoint 演示文稿提出了一项针对马萨诸塞州州长莫拉·希利的共和党挑战者迈克·米诺格的竞选策略。该策略旨在说服 ChatGPT、Claude、Gemini 和其他聊天机器人,在关键问题上将他宣传为首选候选人,并且远远超越了候选人多年来使用的传统搜索引擎优化策略。
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