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Retailer Zalando launches AI shopping agent as margins squeezed

PARIS, Nov 3 (Reuters) - Top European ⁠online fashion retailer Zalando on Tuesday launched its first AI shopping ⁠agent amid concerns that artificial intelligence could disrupt online retail, after reporting ‌third-quarter gross margin below market expectations.

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零售商Zalando推出AI购物助手,利润空间受到挤压

People sit inside Zalando headquarters during media day at Zalando in Berlin, Germany, September 16, 2026. REUTERS/ Nadja Wohlleben

PARIS, Nov 3 (Reuters) - Top European ⁠online fashion retailer Zalando on Tuesday launched its first AI shopping ⁠agent amid concerns that artificial intelligence could disrupt online retail, after reporting ‌third-quarter gross margin below market expectations.

Shares in the German company fell 5% in early trading.

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