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Snap targets enterprises with Salesforce, Nvidia AI tools for augmented-reality glasses

Sept 16 (Reuters) - Snap on Wednesday ⁠announced partnerships with companies including Salesforce, Nvidia and Amazon Web Services ⁠to integrate workplace tools into its Specs augmented-reality glasses, courting enterprise ‌demand to carve a foothold in the heavily contested market.

The Star MalaysiaReuters查看原文 ↗
Snap 瞄准拥有 Salesforce 和 Nvidia AI 工具的企业,为其提供增强现实眼镜。

FILE PHOTO: Snapchat logo is seen in this illustration taken July 28, 2022. REUTERS/Dado Ruvic/Illustration/File Photo

Sept 16 (Reuters) - Snap on Wednesday ⁠announced partnerships with companies including Salesforce, Nvidia and Amazon Web Services ⁠to integrate workplace tools into its Specs augmented-reality glasses, courting enterprise ‌demand to carve a foothold in the heavily contested market.

Unveiled in June with a hefty price tag of $2,195, Specs is a major bet by the Evan Spiegel-led social media company in a ​category drawing increasing investments and consumer interest and ⁠dominated by Big Tech rival ⁠Meta.

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